Diagnosing drop-off in a new B2B SaaS module
Root Cause Analysis · advanced
You're the PM for a complex B2B SaaS platform like Salesforce. After launching a new 'Advanced Reporting' module, usage data indicates high initial exploration but a steep 7-day drop-off among users who activated the feature. How would you diagnose the underlying issues contributing to this drop-off and propose next steps?
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