Beginner Practice Cases

123 practice cases

• Uber Eats Vancouver Re-Order Rate Drop Investigation

  You're the PM for Uber Eats in Canada. You've noticed a sudden 15% drop in the average monthly customer re-order rate specifically in Vancouver over the past week. How would you investigate this unexpected decline?

• Managing Competitive-Driven Scope Expansion for Disney+ Personalization

  You're the PM for a new personalization engine project at Disney+, aiming to increase subscriber engagement by 10%. With 60% of development complete, executive leadership insists on integrating a lightweight 'choose-your-own-adventure' interactive feature, inspired by a competitor, into the existing

• Influencing Marketing for Product Feature Launch at Netflix

  As a Product Manager at Netflix, you've developed a small but impactful UI change designed to increase discoverability of your 'Kids & Family' content section, aiming to boost daily active engagement by 5%. However, the Marketing team is reluctant to support the launch, fearing it might dilute their

• Etsy Product Returns Spike Investigation

  You're the PM for buyer experience at Etsy. Over the past 24 hours, you've noticed a 20% spike in product returns across the platform. How would you investigate this and what steps would you take?

• Handling Critical Bugs Before Launch

  Your team is two days away from a scheduled feature launch, but QA has identified a critical blocking bug and several high-severity issues. How do you proceed?

• Onboarding Metrics for Mobile Banking App

  For a new user onboarding flow in a mobile banking app like Chime or Revolut, what primary and secondary metrics would you track to gauge its effectiveness?

• Netflix New Sign-ups Drop Investigation

  Netflix has observed a 10% drop in new user sign-ups month-over-month. How would you investigate the root cause?

• Handling a Critical Dependency Delay for Launch

  The new user onboarding flow you're launching next month requires an API from Team B, but they've just informed you their API will be delayed by two weeks. What's your first step?

• Prioritizing Engagement Features for a Photo App

  As the PM for a popular photo-sharing app like Instagram, your Q3 goal is to increase user engagement. You have three potential features: 'Collaborative Albums,' 'Interactive Polls on Stories,' and 'Enhanced Photo Editing Filters.' How would you prioritize these?

• Netflix Games Engagement and Retention Strategy

  Netflix has started to invest in mobile gaming. As a PM, what would be your strategy to significantly increase subscriber engagement and retention with Netflix Games?

• Handling Constructive Feedback

  Tell me about a time you received constructive feedback that significantly changed your approach to a product or feature.

• Netflix New Sign-ups Decline Investigation

  Netflix has observed a 10% drop in new user sign-ups this quarter compared to the last. How would you investigate the potential root causes of this decline?

• Prioritizing Features for Music Streaming Engagement

  As PM for a music streaming service like Spotify, your product goal for Q3 is to increase user engagement by 10%. You have three potential features: 'Daily Mixes 2.0' with new algorithms, 'Podcast Transcription & Search,' or 'Artist Livestream Integration'. Which would you prioritize and why?

• Analyzing Impact of New Recommendation Feature on Food Delivery App

  A food delivery app just launched a new 'Recommended for You' section on its homepage. How would you analyze its impact on user engagement and order value?

• Design a 'Local Gems' feature for Google Maps

  Imagine you're a PM at Google Maps. Design a new feature to help users discover hidden gems – like unique local cafes, boutiques, or quiet park spots – in their immediate neighborhood.